BISMARCK, ND – Aligning with one of the world's most recognizable makers of sportswear for teams and individuals, the University of Mary has selected Under Armour as the official outfitter of Marauders athletics. From game day uniforms to team workout clothing, all Marauders student-athletes will soon begin to solely wear Under Armour gear.
"The appeal of the Under Armour brand to our current and prospective student-athletes cannot be overstated," said Mary's Director of Athletics
Dale Lennon. "It is important that we present a unified look for all of our Marauders teams and coaches. Working with Under Armour and BSN SPORTS allows us to build on the cohesion within our athletic department and provide the highest-quality gear to our student-athletes."
The move to Under Armour also allows the school enhanced branding opportunities. In addition to a more uniform look among all Marauders teams on the field of competition, fans, parents and alumni will have opportunities to purchase team gear via online stores through BSN SPORTS.
The exclusive five-year agreement between Mary, Under Armour and BSN SPORTS began in January. Marauders teams will purchase Under Armour gear through BSN SPORTS during each program's replacement cycle. Under the agreement, Under Armour and BSN SPORTS, the largest distributor of team sports and apparel in the United States, will provide Mary with discounts and rebates on all products.
The University of Mary joins a growing Under Armour roster of NCAA partners, including the University of Wisconsin, University of Notre Dame, Naval Academy Athletic Association, University of Maryland, Texas Tech University, Northwestern University, University of Cincinnati, Boston College, University of Utah, University of South Carolina, UCLA and Auburn University.
"The partnership agreement between the University of Mary, BSN SPORTS and Under Armour is a great example of the value of athletics in a school system," said Terry Babilla, BSN SPORTS President. "This strategic partnership provides the finest apparel and athletic products to the Marauders athletic teams and benefits each student athlete representing the community on the athletic field or court. We are proud to be their partner and pleased that we can elevate the student-athlete experience."
ABOUT UNDER ARMOUR
Founded in 1996 by former University of Maryland football player Kevin Plank, Under Armour is the originator of performance apparel - gear engineered to keep athletes cool, dry and light throughout the course of a game, practice or workout. The technology behind Under Armour's diverse product assortment for men, women and youth is complex, but the program for reaping the benefits is simple: wear HeatGear® when it's hot, ColdGear® when it's cold, and AllSeasonGear® between the extremes. Under Armour's mission is to make all athletes better through passion, design and the relentless pursuit of innovation.
ABOUT BSN SPORTS
BSN SPORTS is the leading marketer, manufacturer and distributor of sporting goods apparel and equipment. A division of Varsity Brands, BSN SPORTS markets and distributes its products to over 100,000 institutional and team sports customers in colleges and universities, middle and high schools, and recreational programs throughout the United States via catalog, e-commerce, and direct sales. Focused on providing game changing solutions through local partnerships, multi-brand selection and one-stop shopping for equipment and uniforms, BSN SPORTS' more than 2,000 employees have been helping elevate participation in team sports since 1972. For more information about BSN SPORTS please visit
www.bsnsports.com.
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